Discount Strategies
2 months ago

How to Create Shopify Quantity Discounts: Six Proven Strategies to Increase Average Order Value

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Codebeans Discount Engine
How to Create Shopify Quantity Discounts: Six Proven Strategies to Increase Average Order Value

Introduction

In the world of e-commerce, every store owner is chasing one common goal: higher average order value (AOV). While attracting new customers is important, it’s often more profitable to encourage existing visitors to spend more during each purchase. One of the most effective ways to do this is by offering discounts on shopify automatically and customized codes.

Quantity discounts incentivize shoppers to add more items to their cart by offering them lower prices, gifts, or exclusive perks as their order size increases. Done right, these discounts not only boost revenue but also improve customer satisfaction and loyalty.

In this article, we’ll cover six proven strategies to create Shopify quantity discounts using tools like Codebeans Discount Engine—and how they can help you grow your store’s average order value.

Why Quantity Discounts Work

Before diving into the strategies, let’s quickly look at why quantity discounts are so powerful:

  • Encourage bulk buying – Customers are more likely to buy multiple items when they know they’re saving money.
  • Reduce decision fatigue – Clear offers simplify buying decisions by showing exactly what customers get for spending more.
  • Boost perceived value – Discounts make buyers feel like they’re getting more for less.
  • Clear inventory faster – Perfect for moving seasonal or slow-moving products.

With these benefits in mind, let’s explore six proven strategies you can use right away.

1. Tiered Pricing Discounts

Tiered pricing is one of the most popular ways to encourage higher spending. You create price breaks at different quantity levels—meaning the more a customer buys, the less they pay per unit.

Example:

  • Buy 2 items → 5% off
  • Buy 4 items → 10% off
  • Buy 6 items → 15% off

This model motivates customers to increase their cart size to reach the next discount tier.

With Codebeans Discount Engine, setting up tiered pricing is easy. You can define quantity thresholds, discount percentages, and even apply them to specific products or collections.

2. Buy One, Get One (BOGO) Offers

BOGO offers remain a timeless sales tactic. Customers love the idea of receiving something for “free” when making a purchase. These deals can be structured in multiple ways:

  • Buy 1, Get 1 Free
  • Buy 2, Get 1 at 50% Off
  • Buy 3, Get 1 Free

BOGO promotions are especially effective for products with strong repeat-use value, such as skincare, snacks, or household essentials.

3. Bundle Discounts

Bundles are an excellent way to encourage customers to buy complementary products together. Instead of purchasing a single item, shoppers get a set at a discounted rate.

Example:

  • “Complete Skincare Set: Buy Cleanser, Toner, and Moisturizer together and save 20%.”
  • “Gaming Bundle: Buy a Keyboard + Mouse + Headset for $199 instead of $249.”

Bundles not only increase average order value but also introduce customers to products they may not have bought otherwise.

4. Gift with Purchase

Who doesn’t love freebies? Offering a gift after a certain quantity is purchased makes shoppers feel rewarded while also nudging them to spend more.

Examples:

  • Buy 3 shirts → Get a free cap
  • Buy 5 candles → Get a free wick trimmer
  • Buy 2 skincare items → Get a free travel-sized product

Gifts work particularly well for product launches or when you want to promote underutilized stock.
Codebeans Discount Engine lets you easily configure gift-with-purchase offers, so the free item is automatically added to the customer’s cart—no hassle.

5. Mix-and-Match Discounts

Customers love variety. A mix-and-match discount allows them to combine different products within a category while still enjoying bulk savings.

Example:

  • Buy any 3 snacks for $10
  • Choose any 4 t-shirts for $60
  • Buy 2 shampoos + 2 conditioners and save 15%

This strategy is especially effective for stores with a wide product catalog, as it encourages exploration and increases the likelihood of upselling.
Codebeans Discount Engine helps you set up collection-based rules, so customers can choose products they like while still qualifying for discounts.

6. Volume-Based Shipping Discounts

Sometimes the best discount isn’t on the product itself but on shipping. Offering reduced or free shipping when customers buy in larger quantities can work wonders.

Examples:

  • Free shipping on orders of 3 or more items
  • 50% off shipping when you buy 5+ units
  • Express shipping upgrade for bulk purchases

Since shipping costs are often a barrier to checkout, this approach adds perceived value and removes friction.

Codebeans Discount Engine allows you to integrate shipping rules with quantity thresholds, ensuring your promotions are seamless from cart to checkout.

Best Practices for Running Shopify Quantity Discounts

While quantity discounts are powerful, execution matters. Keep these tips in mind:

  • Be clear and transparent – Display discount information prominently on product pages, cart, and checkout.
  • Create urgency – Use time-limited offers to drive faster conversions.
  • Track performance – Monitor which discounts bring the highest ROI and adjust accordingly.
  • Avoid margin erosion – Make sure discounts still leave room for healthy profits.
  • Personalize where possible – Offer discounts tailored to customer segments (new vs. returning shoppers).

How Codebeans Discount Engine Simplifies the Process

Manually managing discounts on Shopify can be time-consuming and prone to errors. That’s where Codebeans Discount Engine comes in.

With this powerful app, you can:

  • Create unlimited discount rules (tiered pricing, BXGY, gifts, and more).
  • Apply discounts storewide or to specific collections/products.
  • Display smart pop-ups and banners to highlight promotions.
  • Track conversions and AOV improvements in real-time.
  • Offer a seamless checkout experience with automated discount application.

Whether you’re a small business or a scaling brand, Codebeans Discount Engine takes the complexity out of discount management—allowing you to focus on growth.

Final Thoughts

Shopify quantity discounts are more than just a promotional tactic—they’re a growth strategy. By offering customers the right incentives to buy more, you’ll not only increase your average order value but also create a shopping experience that keeps them coming back.

From tiered pricing to gifts and mix-and-match deals, there are countless ways to motivate higher spending. With the help of tools like Codebeans Discount Engine, you can implement these strategies with ease, precision, and measurable results.

Start small, test different discount structures, and optimize based on your store’s data. With the right approach, quantity discounts can become a key driver of your Shopify store’s success.

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